Dance is the one subject where the camera has to be choreographed too. A static wide shot flattens everything; a handheld camera chasing the movement makes the viewer seasick. The good version is planned like the piece itself: where the camera is for each count, and why.
The Kansas City angle
Kansas City has a serious dance infrastructure: the Kansas City Ballet at the Bolender Center, the university programs, and dozens of studios in Overland Park, Lee's Summit, Liberty and Brookside competing for the same fall enrollment. Studios sell to parents; companies sell to donors and ticket buyers. The video is different for each, but the shoot can be the same day.
For a studio the Kansas City angle is the recital and the competition season, which parents already film badly on phones. A clean, lit, two-camera version of one class and one rehearsal is what fills the fall roster.
One class, one rehearsal, one afternoon
We would film a Tuesday: a beginner class at four with the parents' permission, an advanced rehearsal at six, and ten minutes with the director between them. Two cameras, one locked wide at the mirror line and one on a slider at floor level for the feet. Board or music playback into the camera so the edit cuts on the beat.
The studio gets a sixty-second recruiting film, a technique reel per level for the website, and verticals that post through enrollment season. A company gets the same shoot pointed at its season announcement.
What to actually make
- A 60-second studio film — the room, the teachers and the students across three levels, cut on the music.
- Technique reels — thirty seconds per level or discipline, for the class pages and the parent emails.
- A season or recital trailer — for companies and studios with a performance to sell.
- Class verticals — the small wins, the corrections, the laugh at the end of a combination.
What it costs in Kansas City
For most of the businesses in this post the right starting point is The Short at $2,000: a half-day shoot cut into one 60-to-90-second film plus vertical cut-downs. Every package is published on our brand film page, and the video production cost page explains what moves the number up or down. There is no travel fee anywhere in the metro, Overland Park to Lee's Summit to Lawrence.
How the shoot works
It is the same two people on every project, Josh and Brandon. We scope it on a call, write the shot list, show up with lights and a lav mic, and stay out of the way of your customers. A first cut lands in about two weeks with unlimited revisions after that, and you own every frame, including the raw footage on request.
If this is your business, the brand film page has the packages, the examples and the calendar link. If you are not sure which package fits, this is how we work and why the prices are on the site.